sayCHEESE! Divalicious Eatertainment Show

"People will leave this show infused with a multi-sensory experience
and increased knowledge of what artisanal cheeses are all about.” -— Terrance Brennan

THE PRESS RELEASE:

FOR IMMEDIATE RELEASE
CONTACT: Karen Carzo Carzo Communications, Inc. (212) 721-1171 karen@carzocom.com

THE ARTISANAL CHEESE CENTER TEAMS WITH SINGING CHEF TO PRESENT "SAY CHEESE," AN ENTERTAINING, EDUCATIONAL JOURNEY INTO THE SUMPTUOUS WORLD OF FINE CHEESES

NEW YORK (April 6, 2004) -- In a move to bring the enjoyment, understanding and appreciation of fine cheeses to a wider audience, Terrance Brennan of the Artisanal Cheese Center, and singing chef Jackie Gordon of Divalicious, Inc., are presenting "Say Cheese: A tongue-titillating tasting of artisanal cheeses and wines, and the songs they inspire." Say Cheese, a multi-sensory, multi-media, educational and highly entertaining event, is debuting Wednesday, April 28th at 7:30 p.m. at The West Bank Café - Laurie Beechman Theater, 407 W. 42nd Street, Manhattan Plaza. Tickets cost $60 (price includes cheese and wine samples and accompaniments), and are available through Ticket Central, www.ticketcentral.org.

"In the past five years, the variety of fine cheeses available at cheese stores, specialty food shops and online has increased tenfold, and choosing can be challenging for consumers facing a burgeoning selection of hundreds of cheeses," said Mr. Brennan. "People will leave this show armed with a multi-sensory experience and knowledge of what makes artisan cheeses stand out from the rest."

During Say Cheese, consumers will learn about cheese history and culture while tasting a selection of eight of the finest artisan cheeses in the world from France, Portugal, Italy, Great Britain, Holland, and Spain. The cheeses will be paired with complementing Diageo Chateau & Estate Wines: Trimbach; Sterling Vineyards; Beaulieu Vineyards; Barton & Guestier, and presented with a song that enhances the experience. For example, the Bayley Hazen Blue Cheese from Jasper Hill Farms will be introduced with the song "Milk Cow Blues."

"Whenever you are exposed to information in a fun, interactive way, the experience stays with you," said Ms. Gordon. "For beginners, Say Cheese is the first step in learning about cheese; for enthusiasts, it's an opportunity to add new tastes to their repertoire; and for true connoisseurs, it's an event that pays homage to what they've known all along."

Following its opening night, Say Cheese will be playing at the West Bank Café - Laurie Beechman Theater on the following dates: ·
April 29th · May 5th, 7th, 12th, 13th, 19th, 20th, 26th and 27th · June 2nd, 3rd, 9th and 11th.
All performances begin at 7:30 p.m.

Terrance Brennan, chef/proprietor of two New York City restaurants, Artisanal and Picholine, founded the Artisanal Cheese Center (ACC) at 500 W. 37th Street in June, 2003. The first facility of its kind in the United States, ACC houses five cheese maturing caves where more than 250 of the world's finest cheeses are allowed to reach their optimum flavor levels before being sold to restaurants, supermarkets and specialty cheese stores. Consumers can purchase the ACC's products via the Web site, www.artisanalcheese.com. The ACC also offers tastings, cheese classes and event space.

Jackie Gordon has been showcasing great food with music and humor since her first "eatertainment" show, The Fried Chicken Theory According To Jackie Gordon, which debuted in Australia in 1999. A leader in the food-as-entertainment industry, Ms. Gordon launched her New York-based company, Divalicious, Inc: Making beautiful music and food together, in 2003. Say Cheese is her first U.S. show. For more information about Ms. Gordon and Divalicious, Inc.'s services, visit www.divalicious.biz.

Say Cheese is written and performed by Jackie Gordon. Musical Director is Gregory Toroian, and Artistic Consultant is Helen Baldassare.

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